Lo-Fi Cafe
Brand Identity
Lo Fi coffee house was bound to be a fun project - branding a place that dedicates itself to making great coffee and great atmosphere right in the centre of Tel Aviv.
The concept walks the thin line between effortless low-tech industrial aesthetics, to whimsical fun. The colour palette is black, white and kraft, the graphic elements often have a texture, and the vibe is typographic workshop.
Collaboration with Ortal Bremler.
Designed at Nerubay studio.